As the warmer months approach, reality TV star Paige DeSorbo is enthusiastically gearing up for another summer spent in the Hamptons. However, she isn’t tackling the season alone; her close friend and “Summer House” co-star Amanda Batula is making waves in the swimwear industry with her newly launched collection. Batula, 33, recently unveiled her swim line in collaboration with South Moon Under, a venture that seems poised to capture the hearts of fashion-forward beachgoers.
The launch, celebrated just this past Tuesday, introduced an array of stylish bikinis and loungewear that highlight both comfort and chic aesthetics. The collection features four vibrant bikini colorways, catering to diverse tastes and body types. Following the collection’s debut, DeSorbo took to her Instagram platform to show her support, sharing what she selected from Batula’s line. In an enthusiastic update, she showcased her purchases, including a sleek Ellen bikini top and matching bottoms, alongside a trendy cherry T-shirt.
A New Direction for Amanda Batula
Throughout the eighth season of Bravo’s “Summer House,” viewers witnessed Batula’s passionate journey to break from the shadows of her husband Kyle Cooke’s popular Loverboy brand. Her ambition to create a swimwear line reflects a significant personal milestone, and she harbored aspirations of filling a niche market need that she felt was often overlooked. In an exclusive interview, Batula expressed her desire to develop a brand that resonates with her personal style while addressing the fitting challenges many experience with swimwear.
“I wanted to do something for me and a project that felt passionate,” Batula explained, highlighting the void she identified in the current swimwear offerings. Coupled with the support from South Moon Under, her vision became a reality. The partnership has proven fruitful, allowing Batula to focus on the creative aspects of her line while utilizing the logistical expertise of her collaborators.
Positive Reception and Community Support
The response from fans has been overwhelmingly positive—an indication that Batula’s collection resonates with more than just her friends and followers. Many are eager to get their hands on her designs, leading to rapid sellouts of colorways and cuts. Comments on social media echo the excitement surrounding the collection, with fans eagerly asking for restocks and expansions in sizes. This community engagement speaks volumes about Batula’s ability to connect with her audience, ensuring they feel included in her brand journey.
As DeSorbo and Batula prepare for another unforgettable summer together, it’s clear that the launch of Amanda Batula Swim is just the beginning. With the combination of DeSorbo’s fashion sensibility and Batula’s commitment to delivering stylish, functional swimwear, we can expect more intriguing updates to come. Keep an eye on future releases and get ready to embrace the summer with confidence, style, and support from your favorite reality stars.